D’Arcy Cellular Overview
Combining European craftsmanship, scientific technology and a nearly 30-year history as a full-service manufacturer of skincare and hair products for some of the industry’s leaders, D’ArcyLaboratories has reserved some of that energy for its own luxurious brand of skin and hair care called D’Arcy Cellular Luxury Lab.
With front-running research, D’Arcy employs the expertise of leading chemists and microbiologists to develop luxury skin care, cosmetics and organic beauty products that take aim at wrinkles, blemishes, acne, stretch marks and sun spots. Originating from the Paris-educated Master Chemist, Andre Kedem, D’Arcy is family-owned and operated following the philosophy they coined as “Microstige”. The term denotes the company’s commitment to the artistry and quality of craftsmanship instead of mass production.
Darcyskincare.com lets the brand and the company philosophy speak on every page. With a white backdrop and gray lettering, the website puts front and center its product tagline “Luxury Formulated with Love from the Lab” and its mission “The blending of old world craftsmanship with state-of-the-art innovation to deliver the epitome of luxury”. Despite its simplicity, the site’s menu bar leads to a host of information about the company, the products, its research consortium and ingredients. The products are assigned formula numbers that amount to a full skincare line plus a shampoo and conditioner. The ingredient page, while not product specific, does provide the benefits of use.
Although the consortium page does explain the nearly 30-year commitment to cutting edge research, no real raw statistical data or results are shared. Finally, the boutique page displays the company’s entire beauty product offering.