Ponds Revive in Five Minute Age Defying Overview
Over 150 years ago, Utica, New York pharmacist, Theron T. Pond sparked a brand with unyielding resilience when he released his witch-hazel based product, Pond’s Golden Treasure. As the brand’s only product earned critical success, additional products entered the market bolstering Pond’s mission to “deliver products that make a real difference to women’s skin and the way they live their lives”. By the 1920′s, Pond’s gained increased staying power through endorsements from the many beautiful faces of New York society. Earning the reputation for products that understood women’s beauty practices and requirements, Pond’s evolution includes a broadening international reach through the attraction of a merger with Chesebrough Manufacturing and later Unilever’s purchase of Chesebrough-Pond’s in 1987. Advancements at Pond’s fell in line with women’s changing needs and expectations. When Alpha Hydroxy Acids hit the anti-aging segment of the industry, Pond’s was crowned as its frontrunner. Despite the growth in focus and company reach, Pond’s commitment to improving women’s lives has not changed.
Dressed in Pond’s iconic pink and white color scheme and featuring a product carousel, the Ponds.com website implies a true official Internet presence for a company with over a century and a half of industry experience. However, a few clicks leads to disappointment and a true lack of adaptation into the information age as the product, feature, glossary and contest links only provide the basic information. In fact, the products page doesn’t address the three major product lines the company offers. Needless to say, the site doesn’t provide clinical trial information, research or results photos. The history of neither the company nor the Pond’s Institute is available at the Pond’s site. For a decent recount of Pond’s history, a visit to Unilever.com is required.
Ponds Revive in Five Minute Age Defying – Product Description
With the Pond’s website offering basic skincare fare such as cold creams, cleaning towelettes and pore strips, an Internet search provided a host of anti-aging products sporting the Pond’s image. The available Pond’s brands included White Beauty, Age Miracle, Age Defying and Flawless White. In response to society’s age rebellion, Pond’s offers a quick fix in its Revive in Five 5-minute Age Defying Moisture Treatment. Packaging suggests that it’s an addition to the Age Defying brand. Priced at roughly $11 and currently appearing on the discontinued list, this treatment promises a more youthful appearance through the increase of the skin’s nourishment and hydration levels. Its contents include Shea Butter, Antioxidants, water-barrier building humectants and Dermal-Recovery Complex technology that regenerate and restore the skin. More nourished and hydrated skin appears more radiant while fading the appearance of wrinkles and fine lines delivered within five minutes of use.
The handful of reviews that were available ran the full length of the rating scale. Amazon.com users were extremely satisfied where other online retail shoppers expressed low to moderate feedback.
Ponds Revive in Five Minute Age Defying Advantage
- It’s reasonably priced at $11.
- The product has the 150+ year history of the Pond’s brand.
- The product is extremely hydrating.
Ponds Revive in Five Minute Age Defying – Drawbacks
- No research information is provided.
- The product is currently discontinued with no mention of its replacement.
- The Pond’s website is extremely superficial.
Ponds Revive in Five Minute Age Defying – The Bottomline
Responding with a quick fix to the signs of aging, Pond’s has progressed from its days as a witch hazel potion. Pond’s website was disappointing and its manufacturer’s website, Unilever was only moderately better; third-party sites provided basic information regarding the Revive Five-Minute Age Defying Treatment. Economically priced with mixed reviews, the product’s discontinued status only leaves unfulfilled expectations. Hopefully, Pond’s will introduce an effective replacement with stronger staying power.